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Oishii 吉山
「イマなまっ!」という番組が好きで、無職の時は毎日見ていて今も録画して見ていたりするのですが、先週水曜日のコーナーで面白そうな店が紹介されていました。 安佐南区に最近出来た「Oishii吉山」という店です。ヨーロッパをテーマにした店で、あちら系の野菜やワインやそれを加工した食品を売る市場やレストランを備えた店です。 地元農家と提携して仕入れた野菜やパエリア専用米等の特色ある食材が、洒落げな店内に洒落げに陳列されていました。穫れたものをそのままただ売るのではなく、商品から店全体が一つのコンセプトに沿ってショーアップされていて、産直市場やレストランもパッケージングの仕方でこうも魅力的に映るのだなと感心しました。 運営されているのは農業法人ではないようですが、第1次産業(農業)に加工(第2次産業)や販売(第3次産業)のノウハウをかけ合わせてより魅力的なものにする、まさに6次産業化を体現している店だと思いました。
色々と参考に出来そうな店です。是非一度行ってみたいですね。